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AIGA Design Con­fer­ence 2019 Open 1

AIGA

In our sec­ond year cre­at­ing brand­ing videos for the cin­e­ma-sized screens of the AIGA con­fer­ence, we col­lab­o­rat­ed with Sean Adams to explore the theme of Cul­ture in the most abstract sense. For day one, par­al­lel lines of dif­fer­ing hues careen and inter­sect as a syn­co­pat­ed string quar­tet plucks away in the back­ground, until all the lines come togeth­er on the event logo. All ani­ma­tion, design, and music are by Pri­mal Screen’s in-house staff.